The bubble wasn't in the gum though, but in the financials (call it a hot air bubble) and the Income Statement and Balance Sheet were products of inspired fiction. The company owed money to nearly every pedestrian in Chennai, was a marginal player in most markets and made a product that destroyed kids’ teeth, which didn’t quite put it on a pedestal anywhere. The company was driven by its sales people who, inspite of an alleged business education, understood nothing of finance, collections or profitability, leaving all of that to the man who will shortly be introduced as the Chief Protagonist of this story.
This note then is about Ramk, Gum India’s finance manager. He was a short tubby chap, grey haired, with a moustache and an ingratiating, sly smile that hid more than it revealed. It was a slyness that was cast within, for his was an unenviable position to be in: hounded by creditors, harassed by employees and impaired by a management team that found him to be an impediment in their grandiose plans. There is no doubting the stress he was under, which at some point presented him with a slipped disc (he wore the collar to every tricky meeting to generate sympathetic vibes).
Ramk’s room was a drab, grey cabin, with little to please the eye, except for a worn poster that was stuck on the wall behind him. It had Donald Duck in a cowboy suit, hat, holster, the works, twirling a gun on his forefinger, with a broad grin across his engaging face. The byline said, “Nothing will happen today that I can’t handle!”.
As the years have passed by, Donald Duck in Cowboy Gear has stood me in good stead, much before the film '3 Idiots' popularised "All-is-well"! When faced with a fire in my family home in the middle of the night, an airline employee who had closed the flight gates when I reached them or a child who ran headlong into my car (he ended up fine), I have despaired, only to see that poster on the wall and breathe again. Followed by a picture of Ramk in my mind, his easy, at times sly, smile reflecting confidence in his deft hands and in getting out of this one, skin (and neck collar) intact.




